By Janine Owen, Founder and CEO of Grant’d
Running a business — especially as a solo founder — can sometimes feel like you’re sprinting on a treadmill that never stops. You’re juggling everything: clients, cash flow, product, people (or no people), planning, and that ever-present question — “How do I grow this without breaking myself in the process?”
I’ve spent years helping charities and organisations raise millions through grants and fundraising. Over $100 million, in fact. But when it came to funding my own vision — when it was my name on the application and my business that needed the next step — I felt just as stuck as so many others do. I was deep in the grind. Delivering services to stay afloat. Doing all the things — workshops, webinars, strategy sessions — just to keep revenue coming in. But I knew I was only building sideways. Not up. Not forward. And that’s when something shifted.
In 2023, I received a grant through the Boosting Female Founders Program. Now, let me say this clearly: it wasn’t a miracle, or magic. I still had to apply, still had to articulate the vision, still had to show the numbers. But when that approval came through, something changed. It gave me space. Not just time — although yes, that too — but mental space. Permission to pause the scramble, step off the hamster wheel, and finally double down on building what I knew the sector desperately needed: a smarter, simpler way to help businesses, charities, and communities find and win grants.
That funding was a turning point. It wasn’t just cash in the bank — it was validation. It was momentum. It allowed me to hire support, invest in the product, and shift from being a consultant in motion to a founder with a vision. It let me take Grant’d — something I’d been dreaming about for years — and turn it into a product. Not just another database. Not just a directory. But a proper, intelligent platform designed to guide people through the entire grants journey: from discovery and deadlines, to writing and reporting.
Until that point, I’d always been “doing the work” — writing, applying, researching, advising — manually. And I knew I wasn’t the only one. I knew that thousands of others were wasting hours trying to search for grants late at night, rewriting the same applications, second-guessing every eligibility criteria, and often missing out on funding they were perfectly suited for. But I couldn’t fix the system while I was still stuck inside it. That grant gave me the runway to build something better. Something scalable. Something for everyone who didn’t have time, money or a consultant on speed dial. It gave me the freedom to move from survival mode to strategy — and honestly, that’s the difference between staying stuck and stepping into something game-changing.
Even with all my experience in fundraising, when it came to applying for a grant for my own business, I had the same nerves so many others do. The fear of getting it wrong. The overwhelm of documentation. The “Who am I to apply for this?” mindset. But it was also incredibly clarifying.
It forced me to get really clear about what I was building, why it mattered, and where I was heading. It made me step outside the day-to-day and think bigger. And most importantly, it made me believe — in myself, in the idea, and in the impact we could have. That clarity? It’s been one of the most valuable outcomes of all. Plus, I got support from experts (yep, other grant specialists). You see I knew what I was good at, but I also knew my limitations. Presenting my own work felt so overwhelming and I was so close to it I lost perspective. Working with a consultant allowed me to step back and be objective and lean on their expertise to present the necessary information. I held their hand every step of the way though – occupational hazard!
I talk to so many people who say they don’t apply for grants because they think they’re too small, too early, too busy, or just “not ready.” But here’s the truth: grants aren’t just about the money. They’re about momentum.
They’re about carving out time to build properly. About showing funders — and yourself — that you have something worth investing in. Grants can give you space, clarity, validation, and structure. They make you stop and articulate your purpose, your strategy, your plan. They make you ready — not just for that application, but for what comes next. And if you get one? It can absolutely change the game.
Too many people scramble to write their applications the night before it’s due. I get it — we’re all busy. But when you treat the grant process like a panic, you rush the parts that matter.
Instead, treat it like a mini-project. Break it into stages:
Give it the structure it deserves. Not only will your application be stronger, but you’ll actually enjoy the process more (yes, really).
Grant applications all boil down to a few key things:
Every time you write, think about the “why” behind the question. Don’t just list what you want to do — explain why it matters, who it will impact, and how you’ll make it happen. Use numbers, real examples, and a strong case for what comes next. Clarity wins. Every time.
Here’s the best advice I can give you: be ready before the next perfect grant drops.
Keep a folder with:
These building blocks are gold. They’ll save you time, reduce stress, and help you apply more often. Because — let’s be honest — grant success is a numbers game. The more you apply (with quality), the better your odds.
That one application helped me build a product, grow a team, serve thousands of users, and raise further investment. But beyond that, it helped me believe in the next version of myself — the one who wasn’t just fundraising for others, but building something of her own. If you’re sitting on an idea, a project, or a purpose that needs funding — apply. You don’t have to have it all figured out. You don’t have to be a grant-writing expert. You just have to start.
So here’s your nudge: go for it. You might just surprise yourself.
Janine Owen is the Founder of Grant’d — Australia’s first AI-powered grants platform, built to help businesses, charities and community organisations find and win funding faster. With over 20 years’ experience in fundraising and more than $100 million raised for some of Australia’s most impactful organisations, Janine now leads Grant’d with a mission to make grants more accessible, strategic, and human.
Learn more at grantd.com.au
We’re excited to welcome Janine as a guest author, sharing her grant success story and insights with the FundFindrs community. Her story is a powerful reminder of what’s possible when the right idea meets the right support. We love seeing founders use grants not just as funding, but as fuel for growth, clarity, and confidence. The work Janine and the team at Grant’d are doing is helping more people take that step. At FundFindrs, we’re proud to be part of a growing movement that’s making access to grants more strategic, impactful and achievable for businesses across Australia.
Curious about what support might be available for your business? Our team is happy to help. Book a FREE consultation with to explore your grant options.
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